http://europe.autonews.com/article/20150...serAgent=1
Come non detto, Marchionne preferisce vendere le Giulia in Europa perché può farle pagare di più
Come non detto, Marchionne preferisce vendere le Giulia in Europa perché può farle pagare di più
Citazione:Is your goal to increase Alfa’s global sales to 400,000 by 2018 from 68,000 last year achievable?Four hundred thousand is a big number. The fastest recovery by Alfa is going to be in Europe. Alfa’s got better pricing in Europe than it does in North America, so if I have to sell premium cars I would much prefer to sell them in Europe than North America [where the brand re-entered the market last November after a 20-year absence]. The relaunch of the Giulia within Italy and within Europe will catch on a lot faster.
Is the Alfa brand still strong despite its many lean years?
The brand is strong and it has a long heritage.
mx-5 20th anniversary True Red "barbone edition" anche detta Mary Jane